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What is Ecommerce?

E Commerce is the practice of selling products or services online. Almost everyone has had some experience of Ecommerce thanks to popular sites such as Ebay and Amazon. More smaller and medium sized businesses are introducing E commerce services into their repertoire, in a bid to reach a wider base of customers. Inventas explain, what is Ecommerce?

what is ecommerce

Who can host an Ecommerce website?
If you sell goods or services, you can offer the opportunity for people to pay for them online. They can be used for any business. Ecommerce is nothing new, and people have been completing transactions online since the 1990s, but the sector is still considered to be one of the most important emerging sectors on the Internet. The ecommerce sector is rapidly evolving with the introduction of mobile payments, cryptocurrencies, and one-click ordering and other features that make buying and selling online easier.

Great for the consumer
One of the main reasons that online purchasing is so popular is that it’s fast and easy. For example, you can buy a train ticket online and pick it up from the train station the day you travel. You can purchase electronic items and download them immediately, or buy a physical product online and have it shipped to either your home address or to a locker that you drive past on your way to work.

Benefits businesses
E Commerce is beneficial for businesses. Through offering people the option to purchase products online you increase your potential customer base. People no longer have to visit a shop to collect items, instead them are more likely to make an impulse buy online. Businesses can also enjoy the economies of scale when trading online as it allows the customer to purchase more goods, sometimes with a discount, and not have to worry about the storage space and the overheads of a store front. You can even outsource your ecommerce site management to a company such as Inventas, simplifying your business significantly.

If you’d like to know more about how we can help with your ecommerce site, please do not hesitate to contact us.

Posted in: E-Commerce, News

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